THEÓ FREIMAN Compared | Move Drop, Float Emulsion and Fiber Balm

2026.10.25Styling Men ルベル / LebeL

"THEÓ FREIMAN" is the line within THEÓ that combines hair care and styling. The maker presents all 3 products as "hair treatment styling products," and gives each a hold number.

Order of hold

From lightest: Float Emulsion (5) → Move Drop (6) → Fiber Balm (7). The numbers are guides the maker assigns to these 3 products and cannot be compared with other brands' numbers.

Quick comparison of the 3 products

Product	Form	Hold	Uses the maker lists	Our price
Float Emulsion	Cream	5	Moisturizes hair for a natural finish. When you want the hair flow to look neat	60g ¥2,420
Move Drop	Oil	6	Perm styles with supple movement. A wet texture and defined pieces	55ml ¥2,640
Fiber Balm	Balm	7	Can be used like a wax. Moderate cohesion and defined pieces	44g ¥2,640

Float Emulsion (cream)

Lebel THEÓ FREIMAN Float Emulsion | Tax incl. 60g ¥2,420

In the maker's words, an emulsion that "achieves both smooth finger-combing and hold." Its hold is the lightest of the 3, suited to days when you only want to tidy your hair. Its form is also easy to use for people who do not want a strong wet look.

Move Drop (oil)

Lebel THEÓ FREIMAN Move Drop | Tax incl. 55ml ¥2,640

It is described as a glossy styling oil that lets you create movement without stickiness. For when you want to show the curls of permed hair or create wet-looking pieces. It comes in a glass container, and there is a note to be careful not to drop it.

Fiber Balm (balm)

Lebel THEÓ FREIMAN Fiber Balm | Tax incl. 44g ¥2,640

A men's balm that "lets you move the ends like a wax." It has the highest hold number of the 3, for when you want clearly defined pieces. This one also comes in a glass container.

How to choose

Straight hair, and you want a clean-looking hair flow: Float Emulsion
You want glossy movement that makes use of a perm or natural wave: Move Drop
You want to switch from wax, or want stronger defined pieces: Fiber Balm

Start with a small amount for any of them. Apply mainly from the mid-lengths to the ends rather than the roots, and use what is left on your hands to finish the bangs so the hair does not get heavy.

FAQ

How is Fiber Balm different from wax?

Fiber Balm is a product the maker calls a "hair treatment styling balm," and its feature is that you can move the ends as with a wax. If you want to set hair up more firmly, THEÓ's wax Solid Hold and similar products are suitable.

Can the hold numbers be compared with other brands?

No. 5, 6 and 7 are numbers the maker assigns as guides within these 3 products.

Is there a FREIMAN shampoo too?

Yes. The maker explains that "THEÓ FREIMAN Cleansing" removes sebum and dirt with plant-oil cleansing ingredients and washes the scalp and hair with a creamy lather for a moisturized finish.

The FREIMAN shampoo and scalp treatment

Lebel THEÓ FREIMAN Cleansing
Tax incl. 500ml ¥4,400

Lebel THEÓ FREIMAN Root Wake
Tax incl. 500ml ¥4,400

THEÓ waxes, jelly and more are covered in THEÓ Waxes Compared, and the general differences between oils and balms in Wax, Balm, Grease and Gel Compared.

Source (Lebel official site): Float Emulsion, Move Drop, Fiber Balm, FREIMAN Cleansing, Root Wake

*Results vary from person to person. If a product does not agree with your scalp or skin, stop using it and consult a dermatologist. Prices include tax and are as of the time of posting.